April 8 | Fueling Growth: How to Make People Decisions that Protect Your Brand
DATE: April 8, 2026TIME: 1:00 – 2:00 PM ET As franchise systems grow, people decisions play a bigger role in protecting brand standards and customer...
Author : marketing
March 25 – FranTalks: Female Founders Forum
DATE: March 25TIME: 1:00 – 2:00 PM ET Join an empowering discussion with female founders who have successfully built and led franchise systems. This session...
March 18 – FranTalks | Making the Most out of the 2026 National Convention Experience
DATE: March 18TIME: 1:00 – 2:00 PM ET Join us for an informative session designed to help you maximize your experience at the convention, ensuring...
April 2, 2026 — FranTalks | Modern Lead Nurturing Tactics To Maximize Your Conversions
DATE: April 2, 2026TIME: 1:00 – 2:00 PM ET This interactive presentation will demonstrate modern tactics used by fast-growing franchisors to contact, nurture, and qualify their franchise leads....
February 4 — FranTalks | Tradeshow Best Practices
DATE: February 4, 2026TIME: 1:00 – 2:00 PM ET Level up your event game with smart strategies that attract attention, spark conversations, and turn booth...
March 4 – FranTalks | Updates to Employment Laws: What Employers Need to Know
DATE: March 4TIME: 1:00 – 2:00 PM ET The Government of Ontario has now enacted seven separate pieces of legislation aimed at addressing issues in the modern workplace. Beginning...
February 18 — FranTalks | Stronger by Design: Inclusive Recruitment Strategies for Unit Growth & Brand Performance
DATE: February 18TIME: 1:00 – 2:00 PM ET Are your recruitment practices unintentionally screening out top talent? Does your pipeline represent the communities your brand serves? Join us to...
February 11 — FranTalks | Scaling the “Founder’s Vibe”: Digitizing Culture for Rapid Expansion
DATE: February 11TIME: 1:00 – 2:00 PM ET “When you have 5 locations, the Founder can visit every store to enforce the culture. At 50...
2024 CFA’s Advocacy Accomplishments
The CFA’s Advocacy team is the first line of defence in protecting and advancing franchising in Canada. It monitors government regulations, programs, and announcements and...
January 14 – FranTalks | Earning Your CFE Designation: You’re Already on Your Way
DATE: January 14TIME: 1:00 – 2:00 PM ET Earning your Certified Franchise Executive (CFE) designation is a powerful way to elevate your expertise, expand your...
January 28 — FranTalks | Business Case for Building Equity: BIPOC Entrepreneurship and Franchise Ownership
DATE: January 28TIME: 1:00 – 2:00 PM ET This Learn & Grow session explores the business case for building equity through BIPOC entrepreneurship and franchise ownership, highlighting...
January 21—FranTalks | Work Smarter, Not Harder: Using Custom AI Agents to Supercharge Franchise Performance
DATE: January 21TIME: 1:00 – 2:00 PM ET Dive deeper into the world of AI with a hands-on look at how to build and deploy...
November 19 — FranTalks | Your Path to Earning the CFE in Just One Year
DATE: November 19, 2025TIME: 1:00 – 2:00 PM ET Earning your Certified Franchise Executive (CFE) designation is a powerful way to elevate your expertise, expand...
November 12 — FranTalks | Creating Consistent Hiring Practices Across a Franchise System
DATE: November 12TIME: 1:00 – 2:00 PM ET Hiring in franchising often becomes decentralized as systems grow, which can lead to inconsistent practices, uneven service...
October 21 – FranTalks | Lead Generation Strategies Every Franchise Development Professional Should Know
Back by Popular Demand! DATE: October 21TIME: 1:00 – 2:00 PM ET Finding the right franchisees is crucial to the growth of any franchise organization....
October 16 – FranTalks | Making the Most of Franchise Tradeshows: Strategies for Growth and Connections
DATE: October 16TIME: 1:00 – 2:00 PM ET Franchise tradeshows are more than just crowded convention halls—they’re gateways to opportunity. This session is crafted for...
October 16 – FranTalks | Strategic Exhibiting: Turning Foot Traffic into Follow-Up Success
DATE: October 16TIME: 1:00 – 2:00 PM ET This dynamic session is tailored for franchisors and exhibitors looking to maximize their impact at trade shows...
October 9 – Smarter Benefits: Building Scalable & Cost-Effective Plans for Franchise Success
DATE: October 9TIME: 1:00 – 2:00 PM ET Description: This dynamic session is tailored for franchisors and exhibitors looking to maximize their impact at trade...
October 9 – FranTalks | Smart Benefits: Building a Scalable & Cost-Effective Plan for Franchise Success
DATE: October 9TIME: 1:00 – 2:00 PM ET In today’s competitive labor market, franchise owners face unique challenges in attracting and retaining top talent—without breaking...
October 8 – FranTalks | Voice AI for Franchises: How Smart Automation Drives Revenue, Captures More Leads, and Delivers Consistent Customer Experiences
DATE: October 8TIME: 1:00 – 2:00 PM ET Franchise success depends on speed, consistency, and growth. Voice AI strengthens all three by transforming how locations...
October 1 – FranTalks | Your Operations Manual: The Secret Weapon to Franchise Growth
DATE: October 1TIME: 1:00 – 2:00 PM ET A well-crafted operations manual is more than documentation—it’s a blueprint for consistency, efficiency, and scalable growth. Learn...
October 21- FranTalks | Franchise Development Webinar
DATE: October 21 TIME: 1:00 – 2:00 PM ET Franchise Development Marketing refers to the strategies and activities aimed at promoting and attracting potential franchisees...
September 10 – FranTalks: The Future is Local: How Franchise Brands Can Win in the New Era of Digital Marketing
DATE: September 10TIME: 1:00 – 2:00 PM ET Digital marketing is undergoing one of the most dramatic transformations in years. Search is being redefined by...
September 24 – FranTalks: Empowering Every Franchisee: A Persona-Based Approach to Scalable Digital Marketing
DATE: September 24TIME: 1:00 – 2:00 PM ET Not all franchisees are the same, and your digital marketing strategy shouldn’t treat them like they are. Franchisees...
September 3 — FranTalks | Modern Lead Nurturing Techniques Used By Ambitious Franchisors
DATE: September 3TIME: 1:00 – 2:00 PM ET You’ve invested in franchise lead generation and it’s starting to work. Now what? Filling the top of...
August 27 — FranTalks | Positioning to Win and Drive Franchise Growth
DATE: August 27, 2025TIME: 1:00 – 2:00 PM ET What is brand positioning? When do you need it? How do you go about doing it? ...
October 28 – FranTalks | The Beginners Guide to Building a PR Plan for Your Startup
DATE: October 28, 2025TIME: 1:00 – 2:00 PM ET This session provides early-stage founders and startup teams with the essential tools to craft an effective...
August 6 – FranTalks | The People Factor: Making Smarter Recruitment Decisions in Franchising
DATE: August 6TIME: 1:00 – 2:00 PM ET In franchising, success hinges not just on systems and operations — but on people. And it all...
Meet Mary MacDonald, CFE! Mary MacDonald, CFE is a seasoned education professional with over two decades of experience designing impactful programs and supporting professional growth....
August 20 — FranTalks | Hot Topics in Employment Law for Franchising
DATE: August 20, 2025TIME: 1:00 – 2:00 PM ET Are you prepared for the most significant employment law changes impacting Canadian franchisors in 2025? As...