
DATE: February 18
TIME: 1:00 – 2:00 PM ET
Are your recruitment practices unintentionally screening out top talent? Does your pipeline represent the communities your brand serves?
Join us to discover how small, intentional changes in your hiring process can:
– Attract high-performing candidates who align with your brand.
– Improve retention and unit performance across your franchise system.
– Create a human-first, inclusive candidate experience that strengthens your brand.
Walk away with actionable strategies to grow your team with talent that strengthens brand culture, and long-term performance.
Learn & Grow webinars are eligible for 50 CFE participation credits each! Learn more about CFE program here.
SPEAKERS:

Allison Seguin (she/her) is the Director of Franchise Recruitment at Cora Breakfast and Lunch, one of Canada’s most iconic restaurant brands. With a background in franchise development, operations, and restaurant management, she brings a well-rounded and strategic perspective to business growth. Prior to her experience with Cora, Allison has worked across a diverse portfolio of brands. She is known for championing inclusive, people-first practices and is passionate about creating opportunities for a new generation of owner-operators to thrive.

Maliesa Cadogan is the founder of HOT Perspectives, where she equips leaders with the skills and framework for courageous conversations that drive business results and build brand value. With nearly 20 years of Franchise experience across HR, Operations & Training, and a deep commitment to Diversity, Equity & Inclusion – Maliesa has a record of success on-boarding more than 50 new franchise partners, opening over 50 locations, and playing a key role in record-setting growth for some of Canada’s most iconic QSR brands.
