June 30, 2021
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July 2, 2021
Education and Information
Member Programs
Lead Generation
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The COVID-19 pandemic caused many employers to temporarily lay-off employees or significantly reduce compensation packages to stay afloat. In many cases, employees claimed these changes constituted a constructive dismissal and sued for damages.
We are now beginning to see cases from our courts to consider the issue of constructive dismissal in the context of COVID-19. Join us in this webinar to discuss recent cases on the following topics:
- Constructive Dismissal for COVID-19 Reasons: When will a COVID-19 related change to terms and conditions of employment breach the employment relationship?
- Infectious Disease Emergency Leave: In Ontario, can an employee deemed to be on Infectious Disease Emergency Leave still claim constructive dismissal at common law?
- Canada Emergency Response Benefit (CERB) and Damages: Can CERB collected by an employee reduce the potential damages owed by an employer?
[penci_button link=”https://cfa.swoogo.com/cfawebinars/register” icon=”” icon_position=”left” align=”center” target=”_blank”]Register Today[/penci_button]Sponsored by:
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Ghost kitchens are one of the hottest trends in foodservice. Ghost kitchens offer the opportunity to expand quickly and reach new customers, very often with lower up-front capital expenditures.
Drawing from success stories in the marketplace, this session will explain the various models of ghost kitchen found in the marketplace today. We will examine what makes ghost kitchens an effective model for franchisors to scale their concept and reach new customers. We will identify that questions that a franchisor should consider to determine which ghost kitchen model is right for them and will discuss the legal issues and franchisee-relationship considerations that franchisors should be aware of.
In this session, you will:
1. Understand what a “ghost” or “dark” kitchen is, and what different models can be found in the marketplace today.
2. Understand how ghost kitchens could help a franchisor scale its concept and reach new customers.
3. Be given practical tips to help a franchisor determine which model of ghost kitchen might be the right fit.
4. Understand the legal issues and franchisee-relationship considerations that a franchisor should consider before going into ghost kitchens.
[penci_button link=”https://cfa.swoogo.com/powersessions/register” icon=”” icon_position=”left” align=”center” target=”_blank”]Register Today[/penci_button][/penci_text_block][vc_separator][penci_text_block block_title_align=”style-title-left”]
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Wednesday, August 18, 2021 | 2:00 – 4:00 PM ET
The CFA Franchise CEO Forums are small, confidential, and facilitated discussion groups of 8 – 12 CEOs, Presidents, and Founders of franchise systems of similar sizes. The purpose of these forums is to create a safe, private, and trustful environment for franchise system leaders to discuss concerns and the challenges they face in their businesses.
The Canadian Franchise Association (CFA) is about harnessing the power of our member community to help each other. We believe in being Better Together and Growing Together™. Now more than ever before, CFA members need to support each other as we move through the global pandemic and its impact on our businesses.
Our goal is to help you create mutually-beneficial, one-to-one relationships with fellow franchise system leaders so you can gain confidential resources who you can rely on for honest insights and perspectives whenever you face a business challenge that keeps you up at night!
ATTENTION: CFA Franchise CEO Forums are EXCLUSIVE to CFA member franchise system CEOs, Presidents, Founders.
Please note that limited space is available. Reserve your spot today – contact Kenny Chan, VP, Content & Marketing, for more information and to request registration links.
Feedback from CEO Participants:
THESE SESSIONS HAVE TREMENDOUS VALUE. THANKS TO THE CFA AND TEAM FOR PUTTING THESE ON!
THANK YOU FOR ORGANIZING THESE FORUMS. I DID FIND I HAD A FEW GREAT TAKEAWAYS THAT ARE REALISTIC OPPORTUNITIES FOR MY BRAND. THE TIMING WAS PERFECT.
9.5/10 SATISFACTION RATING
80% NET PROMOTER SCORE (NPS)
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[/penci_text_block][vc_single_image image="45445" img_size="full" alignment="center" onclick="custom_link" img_link_target="_blank" link="https://cfa.ca/cfe-program/%22][penci_text_block block_title_align="style-title-left"]The CFA’s Certified Franchise Executive (CFE) Program has Officially Launched with the Canadianized Fran-Guard Course!
We are excited to share that we are launching our first Certified Franchise Executive (CFE) Program course!
The Canadian Franchise Association’s (CFA) Fran-Guard course is based on the International Franchise Association’s (IFA) Fran-Guard program and is a mandatory component of the CFE Program. This course was created to safeguard your franchise by having your key employees fully trained on the franchise sales management and compliance process. It gives you the tools to manage your compliance program and avoid costly mistakes that can potentially wreck your franchise system.
CFA’s Fran-Guard course is presented in 5 modules which can easily be viewed in segments and at your own pace. The course is recognized for 300 CFE Education credits. Upon completion of a quiz at the end of the course, you will receive a certificate of course completion.
CFA’s Fran-Guard program is for senior executives, franchise development professionals and compliance managers. The program features both the legal and business aspects of compliance with practical tips that can lead to increased franchise sales and stronger franchise relations. Compliance not only reduces risk, but it can result in better company profits.
Introductory price: $350 (CFA Member), $695 (Non-Member)
[penci_button link=”https://marketing.cfa.ca/acton/ct/37343/e-1dde-2106/Bct/l-tst/l-tst:1c/ct9_0/1/lu?sid=TV2%3AjuwNEEFbO” icon=”” icon_position=”left” align=”center” target=”_blank”]Register Now[/penci_button]Registration for the Fran-Guard course is available for CFA Members and Non-Members who are enrolled to CFA’s CFE Program.
If you have not yet enrolled to CFA’s CFE Program, you can do so by submitting your application form to education@cfa.ca.
If you have any questions or would like to register a team member for the CFE program, please contact Meredith Lowry, Senior Manager, Events & Education, at mlowry@cfa.ca.
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July 13, 2021 | 4:00 PM ET
Back by Popular Demand!
Join the Canadian Franchise Association on July 13, 2021 at 4pm EST for the CFA Supplier Referral Networking event! You and fellow CFA members in the Supplier category can virtually meet over a Zoom call to learn what programs/services other supplier members offer in their business, while building relationships and creating referrals for clients in search of other services in the Franchise Support Services/Suppliers category.
Attending helps increase your chances of generating business leads from fellow suppliers who refer their clients to your services.
During this hour-long networking event, attendees will break into small groups of about 5 people, where each person is invited to share a 2 minute overview of the services their company offers, moderated by a room host. We encourage email and LinkedIn exchanges among attendees to help broaden your network.
You won’t want to miss out on this networking opportunity with fellow CFA supplier members! This event is open to all CFA supplier members and is sponsored by BDO Canada.
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Tuesday, July 6, 2021 | 1 – 2 PM ET
Contact Alex Mann at amann@cfa.ca to reserve your complimentary spot! This free virtual roundtable only has 10 spots available for franchisor members and they will be awarded on a first come, first served basis, so save your spot today!
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CFA Franchise Social hosted by 3rd Degree Training
Thursday, July 15, 2021 | 4 – 5 PM ET
Get ready to move, prepare yourself a drink, and learn some fun tips and tricks to improve your mental and physical wellbeing! It will be a bit of a mixed bag of events but one thing is guaranteed – you will have fun!
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Exhibit at the New Virtual Franchise Canada Expo
This August, the CFA is hosting the first-ever Virtual Franchise Canada Expo for prospective franchisees from coast to coast! We invite you to exhibit in this month-long event that will equip attendees with Everything They Need to Know Before Buying a Franchise.
The dynamic event is focused on convenience and accessibility, providing an interactive platform that attendees can log onto 24/7, according to their schedule and desires. Each week of the Franchise Expo will highlight one unique focus group featuring core educational content for attendees.
This new lead generation opportunity offers a low price-point for extended lead generation opportunities. By advertising and exhibiting in the Virtual Franchise Canada Expo, you will benefit from getting month-long brand promotion advertised to engaged prospective attendees who can view your virtual exhibitor booth to find out more about your franchise opportunity.
Stay tuned for details early next week about how you can participate in the Virtual Franchise Canada Expo from August 2 – 27, 2021 to generate leads for your franchise system!
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Be Seen in Franchise Canada’s September/October 2021 Issue!
Prepare for the reopening of restaurant dining rooms by booking your ad in the Franchise Canada September/October 2021 Food Issue!
We hope for a full return to sharing meals at restaurants with friends and family soon, as we recover from COVID-19 shutdowns. That’s why in this issue, we’re providing valuable information for franchise prospects who are interested in investing in one of the largest and most popular categories. We’ll take a close look at Casual and Full-Service Dining franchises that have recently pivoted to focus on takeout and delivery options, and now await reopening their doors to dine-in guests.
This issue puts Retail and Grocery franchises in the spotlight as the Special Franchise Focus. We also explore Coffee and Baked Good franchises that provide tasty drinks and treats for Canadians to enjoy year-round.
Throughout the rest of the issue, we highlight the Awards of Excellence Grand Prize winners and Recognition Award winners in the CFA’s 2021 awards program.
Each issue of Franchise Canada is published on FranchiseCanada.Online to our more than 6,000 monthly visitors with a target audience comprised of prospective and existing franchisees, entrepreneurs, and more. We also promote content to our 14,000+ followers on all of the CFA’s social media platforms and in bi-weekly newsletters to our 18,000+ subscribers.
We are pleased to share that with our marketing plan that was introduced in late 2020, we have had the following successful results:
- Increased reader engagement: 80.7% increase in magazine reads and 77.7% increase in clicks
- Increased social media engagement: 235% growth in clicks on Facebook/Instagram and 80% growth in clicks on LinkedIn
- Increased circulation/distribution: 258% increase in digital circulation vs. print circulation
All advertising positions are available on a first come, first served basis, so book your advertisement TODAY!
The deadline date for advertising in the September/October 2021 issue is July 23, 2021.
Book Your Ad Today!
Learn more about this powerful lead generation tool by contacting Nav Matharu at nmatharu@cfa.ca.
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Lots of Advertising Opportunities for Suppliers Too!
The Canadian Franchise Association (CFA) is proud to offer our Franchise Support Supplier (FSS) members a wide range of opportunities to get their message directly into the hands of the top franchisors across Canada. If you want to position yourself as a key supplier or service provider to the franchise industry, there’s no better place than the CFA’s content channels and media outlets.
As an FSS Member, you have a unique opportunity to provide your insight as a supplier to the CFA Franchise System membership base through cfa.ca/, the Members Only Area, the FSS E-Blast, and other advertising platforms, which all specifically target key decision-makers within the Canadian franchising industry.
Learn More Today!
CFA Advertising Representative Nav Matharu can help Franchise System Suppliers craft a perfect advertising campaign with tailormade solutions that effectively reach the target audience. Get in touch at nmatharu@cfa.ca or (437) 982 2718.[/penci_text_block][/penci_column][/penci_container][vc_separator]
