July 29, 2021
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July 30, 2021
Education and Information
Member Programs
Lead Generation
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The verdict is in. Online training is cost-effective, engaging, and delivers on your training objectives. You could just pick an LMS, and get started, or approach it a bit differently. There is so much more you can do to build a system that maximizes the training experience.
Today’s progressive companies talk about creating an eLearning ecosystem made up of an LMS and LMS-based resources, PLUS a whole lot more. Online training, learning and support resources cover many media and modalities, span multiple delivery platforms and formats and provide a wealth of options for trainers and learners.
Join Brayden Anderson, Neovation Learning Solution’s Franchise Specialist, to answer these (and other) questions:
- “what is an eLearning ecosystem” – and
- “How do I create one that is best for my franchise needs?”
You’ll discover:
- The varied components that make up an eLearning ecosystem
- Why true eLearning gamification is more than just playing games
- How simulations and scenario-based training deliver risk-free training
- How to compare different learning delivery methods and platforms
- What to consider when planning your right-sized eLearning ecosystem
Your team is only as good as their training, and a well-thought-out eLearning ecosystem will maximize your investment in online training and deliver results – better customer service, higher productivity, improved health & safety compliance, and ultimately – more profitability.
Join Brayden to learn more about building your perfect online training ecosystem!
[penci_button link=”https://cfa.swoogo.com/cfawebinars/register” icon=”” icon_position=”left” align=”center” target=”_blank”]Register Today[/penci_button]Webinar Sponsored By:
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Use code EARLYBIRD and register by August 13 to claim the early bird discount!*
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The pandemic has created 20 years of changes in 20 weeks. From fin-tec to recruitment, and from site selection to AI, we must plan for continued disruption. On September 23, join Ken Otto,, CEO of Redberry Restaurants at his keynote presentation “Are You Ready – How Will New Technologies Impact Franchising?”, where he will share some obvious and not so obvious thoughts on the role of technology for franchisors and franchisees.
[penci_button link=”https://cfa.swoogo.com/virtuallawday/register” icon=”” icon_position=”left” align=”center” target=”_blank”]REGISTER NOW[/penci_button][/penci_text_block][vc_separator][penci_text_block block_title_align=”style-title-left”]
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We invite CFA Members – franchisors and suppliers – to submit a proposal for CFA’s Leadership & Business Development Summit.
The Leadership & Business Development Summit will focus on building attendees’ personal and organizational capabilities in leadership and growth to strengthen, drive and thrive their business forward. The multi-day virtual event will provide everyone from all levels of the organization and of all sizes and sectors with practical tools, insights and knowledge to develop leadership within their own organization to be more adaptive and gain a framework and set of tools for leading change during times of uncertainty.
Audience will be both Franchisees, Franchisors and Suppliers .
The Event Committee are developing a great program that will focus on leadership learnings from the pandemic and how adaptive leadership is required for agile organizations going forward and how to achieve short and long-term growth strategies as well as operational approach.
The Event Committee is looking for speaking proposals (topics along with proposed panelists) on the following topics for concurrent and roundtable sessions. The proposals should focus on leadership and business growth.
- Emerging from the pandemic: programs, leadership learning and franchise system transformations
- Organizational and personal leadership skills development
- Innovation & digital transformation
- Diversity and inclusivity in franchising
- Women in franchising
- Working with the next generation – challenges & opportunities
- Returning to the workplace & work/life balance
Speaking proposals should include a detailed outline of the topic, how it fits with the themes of the event, which audience it is geared to and the expertise of the potential panelists.
We encourage you to circulate this request within your businesses and organizations.
[penci_button link="https://cfa.ca/events/speaker-proposal/" icon="" icon_position="left" align="center" target="_blank"]Submit Proposal[/penci_button]
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with Jania Bailey, FranNet, LLC, Vinny Provenzano, Express Employment Professionals, Mike Miller, Alliance Franchise Brands and Karen Cady, FranNet, LLC
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Are you prepared for franchise resales? Active franchisor involvement from the beginning of the process is key for a smooth transition. Almost everyone who wants to buy a franchise will at some point want to sell it and the sale of a franchise should be viewed as an opportunity to make the entire system stronger.
Hosted by Jania Bailey, CFE-CEO of FranNet, this informative webinar will help you navigate the resales process and create an effective program.
You’ll learn about:
• Your role as the franchisor
• What you should consider and address when creating a resale program
• The Impact of a resale program
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CFA’s New On Demand Video Library is Out Now!
The CFA hosts multiple virtual educational seminars throughout the year, featuring franchising experts who share their wealth of experience and advice for franchising success. Now, you can access videos from past events any time for a low price, using the On Demand Video Library.
Learn how to franchise your business, adapt your franchise system to the “new normal” post-COVID-19, grow your system to more than 50 units, and more—all from the comfort of your own home and on your own time!
Past Seminars Available for Purchase
Franchise Your Business Seminar – November 12, 2020
Smart Growth for Emerging Franchisors – January 28, 2021
Franchise Your Business Seminar – February 2, 2021
Franchise Development in the New Normal – March 4, 2021
Franchiser Votre Entreprise (édition française) – 27 avril 2021
Relaunch, Reset & Recover – April 27-28, 2021
Elevate & Empower: Female Leadership During Uncertain Times – May 13, 2021
Franchise Your Business Seminar – June 29, 2021
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Wednesday, August 18, 2021 | 2:00 – 4:00 PM ET
The CFA Franchise CEO Forums are small, confidential, and facilitated discussion groups of 8 – 12 CEOs, Presidents, and Founders of franchise systems of similar sizes. The purpose of these forums is to create a safe, private, and trustful environment for franchise system leaders to discuss concerns and the challenges they face in their businesses.
The Canadian Franchise Association (CFA) is about harnessing the power of our member community to help each other. We believe in being Better Together and Growing Together™. Now more than ever before, CFA members need to support each other as we move through the global pandemic and its impact on our businesses.
Our goal is to help you create mutually-beneficial, one-to-one relationships with fellow franchise system leaders so you can gain confidential resources who you can rely on for honest insights and perspectives whenever you face a business challenge that keeps you up at night!
ATTENTION: CFA Franchise CEO Forums are EXCLUSIVE to CFA member franchise system CEOs, Presidents, Founders.
Please note that limited space is available. Reserve your spot today – contact Kenny Chan, VP, Content & Marketing, for more information and to request registration links.
Feedback from CEO Participants:
THESE SESSIONS HAVE TREMENDOUS VALUE. THANKS TO THE CFA AND TEAM FOR PUTTING THESE ON!
THANK YOU FOR ORGANIZING THESE FORUMS. I DID FIND I HAD A FEW GREAT TAKEAWAYS THAT ARE REALISTIC OPPORTUNITIES FOR MY BRAND. THE TIMING WAS PERFECT.
9.5/10 SATISFACTION RATING
80% NET PROMOTER SCORE (NPS)
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[/penci_text_block][vc_single_image image="45445" img_size="full" alignment="center" onclick="custom_link" img_link_target="_blank" link="https://cfa.ca/cfe-program/%22][penci_text_block block_title_align="style-title-left"]The CFA’s Certified Franchise Executive (CFE) Program has Officially Launched with the Canadianized Fran-Guard Course!
We are excited to share that we are launching our first Certified Franchise Executive (CFE) Program course!
The Canadian Franchise Association’s (CFA) Fran-Guard course is based on the International Franchise Association’s (IFA) Fran-Guard program and is a mandatory component of the CFE Program. This course was created to safeguard your franchise by having your key employees fully trained on the franchise sales management and compliance process. It gives you the tools to manage your compliance program and avoid costly mistakes that can potentially wreck your franchise system.
CFA’s Fran-Guard course is presented in 5 modules which can easily be viewed in segments and at your own pace. The course is recognized for 300 CFE Education credits. Upon completion of a quiz at the end of the course, you will receive a certificate of course completion.
CFA’s Fran-Guard program is for senior executives, franchise development professionals and compliance managers. The program features both the legal and business aspects of compliance with practical tips that can lead to increased franchise sales and stronger franchise relations. Compliance not only reduces risk, but it can result in better company profits.
Introductory price: $350 (CFA Member), $695 (Non-Member)
[penci_button link=”https://marketing.cfa.ca/acton/ct/37343/e-1dde-2106/Bct/l-tst/l-tst:1c/ct9_0/1/lu?sid=TV2%3AjuwNEEFbO” icon=”” icon_position=”left” align=”center” target=”_blank”]Register Now[/penci_button]Registration for the Fran-Guard course is available for CFA Members and Non-Members who are enrolled to CFA’s CFE Program.
If you have not yet enrolled to CFA’s CFE Program, you can do so by submitting your application form to education@cfa.ca.
If you have any questions or would like to register a team member for the CFE program, please contact Meredith Lowry, Senior Manager, Events & Education, at mlowry@cfa.ca.
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Reminder: Nominations for CFA’s 2021 Franchisee of the Year Award are Today
Nomination Deadline: July 30, 2021
Introduced by the CFA in 2019, the Franchisee of the Year Award recognizes top-performing franchisees for their unique accomplishments and excellence in business performance, community service, and brand involvement.
Here are 4 reasons why you should take advantage of this exclusive member benefit and nominate your franchisee:
- Reward your top-performing franchisee – what better way to acknowledge their hard work than nominating them for an award?
- Free editorial coverage – all winners will be featured in Franchise Canada Online editorial, reaching prospective franchisees from across Canada
- We make it easy for you to spread the word – all winning franchisees and their franchisors can use the award logo to promote their achievement, plus a press release template that can be easily shared and adapted for your own promotion.
Submit Your Nomination by July 30, 2021!
[penci_button link="https://cfa.ca/our-services/lead-generation/awards-of-excellence/franchisee-of-the-year-2021/" icon="" icon_position="left" align="center" target="_blank"]Submit Your Nomination[/penci_button][/penci_text_block][vc_separator][penci_text_block block_title_align="style-title-left"]
[/penci_text_block][vc_single_image image="46496" img_size="full" alignment="center" onclick="custom_link" img_link_target="_blank" link="https://cfa.ca/membership-renew-2021/%22][penci_text_block block_title_align="style-title-left"]
Renew early for the 2021/2022 CFA membership year and receive complimentary bonus member benefits you can use immediately!
[/penci_text_block][vc_video link=”https://www.youtube.com/watch?v=Vp6Iz3ud7og” el_width=”70″ align=”center”][penci_text_block block_title_align=”style-title-left”]Similar to last year, we are introducing early bird renewal incentives and value-added offerings to help our members during the COVID-19 recovery process. These benefits are part of the CFA’s membership renewal program and are available to your organization based on your date of renewal. For instance, members that renew and pay prior to August 31, 2021 will receive the greatest number of renewal benefits.
For more details and for the membership renewal form, please visit our website here.
[penci_button link="https://cfa.ca/membership-renew-2021/" icon="" icon_position="left" align="center"]Renew CFA Membership Early[/penci_button]
Feedback from a Member
“We love being part of the CFA. It’s so great to have a network of other like-minded people who love franchising as much as we do. We look forward to every opportunity to connect with other members – like at your events and roundtables – and we get so much out of them.”
– Fiona Styant, Director of Franchise Development, MOLLY MAID Canada Inc.
Thank You to Members Who Have Renewed Early for the Upcoming 2021/22 Membership Year!
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Registration is Now Open for CFA’s First In-Person Event!
CFA’s Golf Tournament is returning on September 27!
Back and better than ever, there’s nothing quite like having the CFA Golf Tournament as your first opportunity to reconnect and network with CFA friends face-to-face! Join us for a day of making great connections with others in the franchise community, win amazing prizes, and enjoy some friendly competition, all while supporting the CFA’s Advocacy work.
FEES
| CFA Member Foursome – $1,000* | CFA Member Individual – $300 |
| Non-Member Foursome – $1,200 | Non-Member Individual – $350 |
Included in registration: Golf round & green fees, golf cart, boxed lunch and afternoon snack & drink
*CFA members can purchase a Foursome and invite non-members/guests.
NEW THIS YEAR!
STAGGERED TEE TIMES
This year, there will not be a shot gun start. Tee times will be staggered to help participants keep safely distanced on the course and ensure we are following all health and safety regulations. Starting times will begin at 12pm and golfers will tee off every 10 minutes. Starting times will be communicated to all golfers one (1) week before the event.
TAKE AWAY MEALS
A boxed grab & go lunch will be provided during registration prior to the start of golfing. In lieu of our traditional reception and dinner following the golfing, golfers will be invited to socialize on the venue’s patio and pick up a snack & drink at the end of their round.
*NEW* ONLINE RAFFLE TICKETS AND 50/50 PURCHASE
Golfers will now be able to purchase raffle tickets and 50/50 online while completing their registration. (Raffle and 50/50 will also still be available for purchase onsite).
YOUR SAFETY IS OUR TOP PRIORITY
The CFA will be following and complying with all provincial and municipal health & safety guidelines to ensure everyone’s safety at the event.
All participants must follow the COVID-19 safety and health regulations as put in place by the golf course and approved by government officials. Regulations and guidelines for onsite participation will be distributed to all golfers one (1) week before the event.
For any questions or concerns, please contact Laurence Lavallée at llavallee@cfa.ca.
[penci_button link=”https://cfa.swoogo.com/cfagolf/registration” icon=”” icon_position=”left” align=”center” target=”_blank]REGISTER NOW[/penci_button]
LIMITED SPONSORSHIP OPPORTUNITIES AVAILABLE
Increase your brand exposure and network with the Canadian franchise community at CFA’s first in-person event! There is a wide range of sponsorship opportunities you can choose from, with limited availability on a first-come, first-served basis, so secure your sponsorship today!
Visit the event website here to view the full list of available sponsorship opportunities. Please contact Laurence Lavallée, Senior Events Producer at llavallee@cfa.ca to discuss availability and options.
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August 19, 2021 | 4:00 PM ET
The CFA invites you to join our monthly Virtual Social! The social takes place over a Zoom call and will consist of casual learning and participation followed by group networking using the breakout room feature.
This is a great opportunity for you to grow your network and resources within the franchising community of CFA members, which can ultimately help you generate leads and grow your brand. Don’t miss out on registering for the upcoming Virtual Social and get ready to mix and mingle with other franchising professionals as you share educational lessons and success stories within the CFA community!
[penci_button link=”https://zoom.us/meeting/register/tJcocO-vrjwqE934d4rceulxl_yqgzVj_ysw” icon=”” icon_position=”left” align=”center” target=”_blank]REGISTER NOW[/penci_button][/penci_text_block][vc_separator][vc_empty_space][/penci_column][/penci_container][penci_container][penci_column width=”11″][penci_text_block block_title_align=”style-title-left”]
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Exhibit at the New Virtual Franchise Canada Expo
This August, the CFA is hosting the first-ever Virtual Franchise Canada Expo for prospective franchisees from coast to coast! We invite you to exhibit in this month-long event that will equip attendees with Everything They Need to Know Before Buying a Franchise.
The dynamic event is focused on convenience and accessibility, providing an interactive platform that attendees can log onto 24/7, according to their schedule and desires. Each week of the Franchise Expo will highlight one unique focus group featuring core educational content for attendees.
This new lead generation opportunity offers a low price-point for extended lead generation opportunities. By advertising and exhibiting in the Virtual Franchise Canada Expo, you will benefit from getting month-long brand promotion advertised to engaged prospective attendees who can view your virtual exhibitor booth to find out more about your franchise opportunity.
[penci_button link=”https://pheedloop.com/exhibitor/contract/VirtualFranchiseCanadaExpo/apply/” icon=”” icon_position=”left” align=”center” target=”_blank”]Book Your Booth[/penci_button]
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Last Day to Book Your Ad in Franchise Canada’s September/October 2021 Issue!
Deadline to Book Your Ad: Friday, July 30, 2021
This issue will be promoted to all attendees at the CFA’s Virtual Franchise Canada Expo – a month-long event providing core education to franchise prospects looking for a new opportunity to invest in.
We hope for a full return to sharing meals at restaurants with friends and family soon, as we recover from COVID-19 shutdowns. That’s why in this issue, we’re providing valuable information for franchise prospects who are interested in investing in one of the largest and most popular categories. We’ll take a close look at Casual and Full-Service Dining franchises that have recently pivoted to focus on takeout and delivery options, and now await reopening their doors to dine-in guests.
This issue puts Retail and Grocery franchises in the spotlight as the Special Franchise Focus. We also explore Coffee and Baked Good franchises that provide tasty drinks and treats for Canadians to enjoy year-round.
Throughout the rest of the issue, we highlight the Awards of Excellence Grand Prize winners and Recognition Award winners in the CFA’s 2021 awards program.
Each issue of Franchise Canada is published on FranchiseCanada.Online to our more than 6,000 monthly visitors with a target audience comprised of prospective and existing franchisees, entrepreneurs, and more. We also promote content to our 14,000+ followers on all of the CFA’s social media platforms and in bi-weekly newsletters to our 18,000+ subscribers.
We are pleased to share that with our marketing plan that was introduced in late 2020, we have had the following successful results:
- Increased reader engagement: 80.7% increase in magazine reads and 77.7% increase in clicks
- Increased social media engagement: 235% growth in clicks on Facebook/Instagram and 80% growth in clicks on LinkedIn
- Increased circulation/distribution: 258% increase in digital circulation vs. print circulation
All advertising positions are available on a first come, first served basis, so book your advertisement TODAY!
The deadline date for advertising in the September/October 2021 issue is July 30, 2021.
Book Your Ad Today!
Learn more about this powerful lead generation tool by contacting Nav Matharu at nmatharu@cfa.ca.
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Lots of Advertising Opportunities for Suppliers Too!
The Canadian Franchise Association (CFA) is proud to offer our Franchise Support Supplier (FSS) members a wide range of opportunities to get their message directly into the hands of the top franchisors across Canada. If you want to position yourself as a key supplier or service provider to the franchise industry, there’s no better place than the CFA’s content channels and media outlets.
As an FSS Member, you have a unique opportunity to provide your insight as a supplier to the CFA Franchise System membership base through cfa.ca/, the Members Only Area, the FSS E-Blast, and other advertising platforms, which all specifically target key decision-makers within the Canadian franchising industry.
Learn More Today!
CFA Advertising Representative Nav Matharu can help Franchise System Suppliers craft a perfect advertising campaign with tailormade solutions that effectively reach the target audience. Get in touch at nmatharu@cfa.ca or (437) 982 2718.[/penci_text_block][/penci_column][/penci_container][vc_separator]
