New roll honours Canadian flavours, International Sushi Day, and three decades of sushi innovation
Bento is marking its 30th anniversary in Canada with the launch of the Maple Salmon Roll, a limited-edition offering that brings together premium ingredients, Canadian inspiration, and the artistry of sushi-making. Timed to coincide with International Sushi Day and Canada Day celebrations, the new roll is a tribute to Bento’s legacy of innovation and quality.
The Maple Salmon Roll blends traditional Japanese sushi techniques with flavours that feel unmistakably Canadian. Featuring premium salmon paired with a signature maple-infused glaze, the roll highlights one of the country’s most iconic ingredients in a fresh, modern format.
“For 30 years, we have focused on bringing fresh, high-quality sushi to communities across Canada. The Maple Salmon Roll reflects that journey, inspired by local flavours, and created to offer something memorable for consumers.” said Dave Jones, President and CEO of Bento.
Thoughtfully crafted by Bento’s skilled sushi chefs, the Maple Salmon Roll delivers a balance of savoury, sweet, and umami flavours. Each roll is made fresh daily using responsibly sourced seafood and high-quality ingredients, ensuring a consistent, premium experience.
The limited-edition roll will be available nationwide starting today at retailers across Canada, including Loblaws, Longo’s, Metro, Real Canadian Superstore, Zehrs, Your Independent Grocer, Calgary Co-op, Sobey’s Atlantic and additional grocery partners nationwide, and will also be offered at our 17 retail locations across the country.

