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In Canada… summer doesn’t sneak in, it kicks in the door… with a beer in one hand and a BBQ flipper in the other, wearing only a toque and a pair of shorts!
In Canada, summer doesn’t wait for the weather, we summon it, because we’ve had enough. It happens on the only holiday named for exactly how many beers you need to survive the weather, the Victoria Day long weekend… they call it Victoria Day, we call it the May Two-Four, because somewhere over the past 200 years, 24 beers became more important than a long dead Queen.
This is the weekend over 300,000 Canadians hit the campgrounds and lawn chairs litter every driveway. Does it snow sometimes? Yes. Do we care? Not a snowballs chance in hell. Then someone declares “it’s perfect out” and nobody argues.
It’s not logical.
It’s Canadian.
Coolers get packed, the road to the cottage becomes a parking lot, and every patio in the country suddenly is “the best seat in the house”. BBQs get dragged out of hibernation, cleaned for the first time in months and every Canadian suddenly becomes a grill master.
From coast to coast, we agree on one thing:
This is it… this is the start.
Of late nights, cold beers, good friends and very loud music.
And right on cue – BBQ season is here.
Which for some means that unmistakable taste of boneless ribs.
But that whole “on a bun” thing? It never made sense to us….
So, Smoke’s Poutinerie created what Canadians have been dreaming about, the unofficial start of summer with a brand-new national obsession… the Boneless Rib Poutine. All the smoky, saucy, backyard flavor… with zero compromise.
Introducing the Boneless Rib Poutine…. never meant for a bun
Here’s the 411 on this Poutine…
Fresh Hand-Cut Fries, Squeaky Cheese Curds, Smoke’s Signature Gravy loaded with Boneless Rib, 40 Creek BBQ Sauce, Tangy Dill Pickles and Fresh Diced Onion.
What are you waiting for?! Kick off your long weekend with the Boneless Rib Poutine, dropping Friday May 15, exclusively available at Smoke’ s Poutinerie street locations and third-party delivery platforms.
Learn more about franchising with Smoke’s Poutinerie
