To extend awareness of the need for blood donations, Allegra Marketing Print Mail, Image360 and Signs Now Centres across Canada are partnering with The Canadian Blood Services for its “Make All The Difference” campaign. Through January 31, 2023, this campaign seeks new blood donors and encourages past donors to “roll up their sleeves” and help meet the critical need for blood donations.
“The ‘Make All the Difference’ campaign draws the needed attention to the nation’s blood shortage with an important call to action,” said Burke Cueny, Vice President of Marketing for Alliance Franchise Brands, the parent company of Allegra, Image360, KKP, and Signs Now. “We’re pleased to be a part of this important initiative that fulfills a critical need in communities across the country where our franchise owners live and work. Giving back is part of being a values-driven organization, which is why we knew we wanted to partner with the Canadian Blood Services right away when we found out about this campaign. We’re thrilled to help drive awareness and donate during this crucial time”
More than 4.5 million patients need a blood transfusion each year in Canada. Allegra, Image360, KKP, and Signs Now team members will participate by donating blood, and driving awareness to their respective Centres by sponsoring a blood drive in the area, and/or donating funds.
Alliance Franchise Brands continues to provide professional graphics, printing direct mail and signage solutions to local and regional businesses and organizations. From the simplest projects to the most complex, trained graphic specialists work closely with clients to maximize the creativity and visual impact of marketing communications, linking more than 600 locations in the North America.
Allegra, Image360, KKP and Signs Now businesses are independently owned and operated, and are part of the Alliance Franchise Brands network, a world leader in marketing and visual communications.
The timing of the campaign is designed to support the nation’s blood shortage. To locate a blood drive location near you or make a monetary donation, www.blood.ca/en.
For more information on Canadian Blood Services, visit their website at www.blood.ca/en.
For more information on Allegra, Image360 and Signs Now visit their website at www.alliancefranchisebrands.com.