Industry News

A&W to Hold Free Reusable Cup Giveaway on World Environment Day

Canadians can visit their local A&W restaurant on June 5, World Environment Day, to get their hands on a free reusable cup.

Customers can visit any A&W location from 6 a.m. onward on June 5, purchase any regular-price beverage, and receive an A&W One Cup at no cost. Quantities are limited, and the offer is available while supplies last with a limit of one per person.

Coke Canada Bottling is a proud partner of A&W’s One Cup initiative, seeing it as an opportunity to test and learn about this leading-edge solution for reusable cups in Canada.

The A&W One Cup is an innovative exchangeable cup program for both hot and cold beverages, introduced as a pioneering initiative for a quick service restaurant. The exchangeable cup program encourages guests to reduce single-use cup waste and promote circular usage. Guests simply bring their One Cup on their next visit to A&W. The restaurant staff takes care of cleaning and sanitizing the cup, exchanging it for a freshly cleaned One Cup. As a token of appreciation for participating, guests also receive a 20-cent discount on their next beverage.

Since the launch of its nationwide program, A&W has prevented over 200,000 cups from ending up in landfills. Only the first 72 guests per restaurant are guaranteed a free A&W One Cup with the purchase of a regular-priced beverage.

Find out more about franchising with A&W Food Services of Canada Inc.

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