Publisher’s Message: New Year, Fresh Franchise Concepts
New Year’s Eve has come and gone, which means that thousands of Canadians nationwide are flocking to their local gyms looking to fulfill their resolutions....
Category : Previous Issues
Giving Back: Baskin-Robbins
A couple of years ago, Baskin-Robbins was looking for a great charity partner that aligned with its brand values. For an ice cream franchisor with...
Q: How do I attract customers to my franchise with signage?
It’s much easier for customers to find your business if you have a prominent sign with your business name on it out front. The bigger...
Q: As a franchisee, do I have to participate in all of the franchisor’s promotions? What if I don’t?
We all know that marketing is a very important part of franchise systems. It is equally important to franchisees and franchisors. As a new franchisee...
Franchise Fun: Fire-Alert
When Fire-Alert Franchising Ltd.’s co-owner Sylvain Houle describes himself as a family man, he’s not kidding. Fire-Alert, a mobile fire protection company specializing in professional...
Iconic Brand: Pizza Nova
[pro_ad_display_adzone id=”5137″] For many Canadians, “Four-three-nine-oh-oh-oh-oh Pizza Nova!” is an iconic jingle they know by heart. Beyond the catchy marketing, Pizza Nova is a successful...
A Day in the Life: Escaping the Routine
When Hand & Stone Massage and Facial Spa franchisee Roxanne Power goes to work in the morning, the scent of lemongrass greets her as she...
The First Year: The Rise of a Superhero
[pro_ad_display_adzone id=”5118″] The first time Jody Anderlich heard about Lice Squad.com was when one of her six kids had lice. “At the time I was...
Millennials in Franchising: Rising to the Challenge
[pro_ad_display_adzone id=”5149″] If there’s one thing that sealed the deal for prospective franchisee Cotie Drinkwater when he was considering investing in a TWO MEN AND A...
Home-Grown and Locally-Owned: Humpty’s Restaurants and Sweet Jesus
At first glance breakfast, mini dumpsters, and specialty ice cream don’t seem to have a lot in common. But all three drove small, single location...