Industry News

Jimmy John’s is ready for Canada: “The Sandwich of Sandwiches” opens its first Canadian location on Tuesday, November 19 in Toronto

Jimmy John’s, the popular American sandwich brand known for its high-quality ingredients and speedy service, will open its first Canadian location in Toronto on November 19 near Sherway Gardens, at 197 North Queen St., Etobicoke.  Jimmy John’s debut in Canada reflects the brand’s commitment to growing across the country with Foodtastic, the Montreal-based restaurant operator.

“We recognize exceptional brands and products when we see—and taste—them,” says Peter Mammas, president and CEO of Foodtastic. “The bold flavours and diverse menu at Jimmy John’s are truly unmatched, and we’re confident they’ll keep our guests coming back for more—and bringing their friends.”

To celebrate the brand’s expansion north of the border, Jimmy John’s will offer the first 200 in-store guests one complimentary six-inch Classic sandwich and a 16oz beverage during the grand opening event to be held on November 19 from 11 a.m. to 11 p.m. EST.

Obsessed with quality, Jimmy John’s uses premium meats and fresh vegetables that are hand-sliced in-house every day, along with freshly baked bread, to create “The Sandwich of Sandwiches.”

The menu includes a mix of classic, cold cut sandwiches, and a lineup of new, signature sandwiches. Guests have the option to toast any sandwich on the menu and choose between Jimmy John’s iconic fresh-baked bread or a carb-friendly alternative, the popular “Unwich” lettuce wrap. The brand also offers its signature Jimmy Chips, made fresh from real potatoes and cooked to perfection.

There are 15 sandwiches on the Canadian menu, and favorites include the Meatball Parmesan—which has chopped tender meatballs topped with marinara, melted provolone, and parmesan cheeses on toasted garlic butter bread—and the Chicken Bacon Ranch—which has shredded chicken, bacon, cheddar cheese ranch dressing, and arugula. The Turkey Tom—a classic turkey and cheese sandwich that is a Jimmy John’s staple and the number-one seller in the United States—is also on the menu.

Guests can place their orders in-store, on JimmyJohns.ca or via the newly launched Jimmy John’s app (available in the Apple App Store or Google Play Store), which features the Jimmy John’s Rewards program. The menu is also available on the Uber Eats and Skip third-party delivery platforms.

Jimmy John’s is part of the Inspire Brands portfolio, which includes more than 32,600 Arby’s, Baskin-Robbins, Buffalo Wild Wings, Dunkin’, and Sonic locations around the world.

“Canada is one of the largest sandwich markets in the world, and we couldn’t ask for a better franchisee than Foodtastic,” says Michael Haley, president and managing director, international for Inspire Brands. “Canadian consumers are hungry for Jimmy John’s straightforward approach to making delicious sandwiches on their terms—a blend of quality ingredients and convenience that is second to none.”

Jimmy John’s expansion into Canada marks another step forward in its recent international growth journey, which began earlier this year. The brand made its international debut in El Salvador in September and South Korea in October. Jimmy John’s aims to open additional international markets in 2025.