Lineup of three flavour-packed pitas opens new, even more affordable meal category
Pita Pit, Canada’s largest pita franchise, launches Pita Twists this week, a refreshingly compact, affordable, and filling twist on its beloved fresh pita—available at all of its locations for a limited period. Presented as a pita snack with three flavourful options, the Pita Twist is a compact, hand-held pita offering the same fresh taste customers expect from Pita Pit but in a smaller, snack-sized format.
The lineup includes Ham & Cheese with Canadian ham, Swiss cheese (also from Canada) with garlic plus seasoning, Pepperoni & Mozza with Canadian-sourced pepperoni and mozzarella with garlic plus seasoning, and a Cheesy Garlic with Canadian cheddar, mozzarella, fresh black pepper and—you guessed it—garlic plus seasoning. Customers also get a complimentary dipping sauce with their purchase—all for just $3.99.
“It’s the perfect snack,” says Chris Cann, brand leader for Pita Pit. “We’re passionately obsessed with pitas, so it’s only natural that our family of products grows. And so far, based on feedback from our pilot, the love is reciprocated.”
The launch comes after a successful pilot that began in mid-December 2024 and was carried out among select Pita Pit locations. Pita Pit’s traditional pitas come in small, regular, and XL, as well as bowls, and salads. Pitas start at only $9.99.