Meet Andy Pereira, CFE!
A seasoned senior finance professional with over 20 years of experience, I specialize in leading financial management, accounting, and controller functions across diverse industries. Currently serving as the Director of Finance and Administration at ServiceMaster of Canada LTD, I have a proven track record in directing business strategy, optimizing financial performance, and leading high-performing teams. My expertise spans financial reporting, strategic planning, budgeting, forecasting, and compliance, with a strong focus on change management, operational efficiency, and driving business growth.
Throughout my career, I have held leadership roles in organizations such as Stericycle, The Stevens Company Limited, and Metroland Media Group, where I’ve successfully managed complex accounting tasks, ensured compliance with regulatory standards, and implemented process improvements. I am highly skilled in financial analysis, contract negotiation, tax strategy, and software implementations, and have a passion for developing people and fostering collaborative team environments.
What inspired you to join the CFE program?
I was inspired to join the CFE program to deepen my knowledge of the franchising industry and enhance my leadership skills. With a strong interest in expanding my expertise in franchise operations, the CFE program provides the perfect platform to learn from industry experts, stay updated on best practices, and connect with like-minded professionals.
What does having your CFE Designation mean to you?
Having my CFE designation represents a significant milestone in my professional journey. It reflects my commitment to mastering the complexities of the franchise industry and my dedication to continuous learning and growth. The CFE designation not only validates my expertise but also enhances my credibility as a leader in franchising. It motivates me to contribute more effectively to the success of franchise businesses and positions me to make a positive impact in the industry
What has been the most challenging part of obtaining your designation?
The most challenging part of obtaining my CFE designation has been balancing the demands of my professional and personal commitments. The coursework requires investment of time and effort, and applying the knowledge to real-world scenarios added an additional layer of complexity. My financial background helped ease some of the course requirements. Overcoming the challenges has been rewarding, as it has strengthened my time management skills and deepened my understanding of franchising, making the experience very valuable.
Do you have any advice for current CFE participants or those looking to get started?
My advice is stay committed and embrace the knowledge learned from the course material and just as important the other CFE candidates. The knowledge and connection gained is invaluable. CFE is not just coursework, but it is about collaborating and growing as a leader in the franchise industry.